How The Right Office Cleaning Company Can Contribute To You Bottom Line
Running a business is not easy. You need the right location, competitive products and customers. If your business isn’t getting customers, you’re not going to be in business for long.
How Do You Get Customers?
Do you advertise? Do you count on referrals from past customers? Or, do you go out and find customers?
In any case, it’s not easy to find people who would become customers. It costs money, time, or both.
Once you find someone who might become your customer, they may have to come to your store or office. Think of all the resources you put out to get a potential customer to this point.
Now, the customer is at the point where they are supposed to look at your product or service and decide if they want to do business with you.
What Is The Customer Thinking?
Studies have shown the most important factor for customers is quality service – 68% of consumers say they decided never to visit a business again because of poor customer service.
The next most important thing for customers is organization – 53% of consumers who couldn’t find what they were looking for the first time won’t come back to try again.
The third most important factor for customer retention is cleanliness – 32% of consumers will not do business with a company if it is dirty inside or out.
If your storefront is not clean, on an emotional level, maybe not even on a conscious level, the customer has already decided not to do business with you.
On the other hand, if your storefront looks great, the customer is automatically more inclined to do business with you.
Same thing goes for the inside of your store or office. If the inside of your office looks clean and organized, the prospective customer is already in the mood to say yes rather than no.
Any presentation you make in a clean environment is more likely to get a yes.
Your presentation materials need to be organized. Everything else needs to be clutter-free and well presented.
You have already lost points if there are any stains on the carpet or if your hardwood floor needs polishing. Your image as the “perfect choice for me” has declined in the customer’s mind.
If there is visible dust, consider that you have seriously lost credibility. On the other hand, if the customer puts their hand on something and their hand comes out dirty, you are going to have to be an amazing presenter to get the deal.
When you have finally gotten your customer to the point where they are thinking of doing business with you, do you want to take a chance of turning off your prospect by not having the cleanest store or office possible?
Start With A Clean Storefront
Keeping your storefront clean will improve the experience of all of your customers. When a potential customer approaches your storefront, he or she will immediately notice whether it is immaculately clean or dingy and dirty. A clean storefront is likely to help a customer relax, and may even increase his or her chances of making a retail purchase.
De-Clutter Your Lobby And Meeting Room And Make Them Sparkle!
In 2011, researchers at Princeton University found that clutter can actually make it more difficult to focus on a particular task. Specifically, they found that the visual cortex can be overwhelmed by task-irrelevant objects, making it harder to allocate attention and complete tasks efficiently.
Make The Washrooms Perfectly Clean And Odour-Free
If the women’s restroom is not up to her standards she will NEVER come back to your store. Remember, women control 85% of all discretionary dollars spent in the US. Men like clean surroundings too but because of the “macho” syndrome seldom respond if the conditions are less than sanitary.
Cleanliness is one of the main foundation of operating a successful business. Unfortunately, it is one of those things that no one in the company usually has time for.
A professional office cleaning company can be a real asset for your business. It will create the environment so your customers feel more confident in doing business with you.
Evergreen Building Maintenance has been in the commercial office cleaning business for over 30 years. We understand how important image is for your business success.
Call now for a quote on daily or weekly office cleaning services for your company: 1-855-824-8450 or 250-869-5165.
You’ll find our commercial office cleaning rates to be very competitive among commercial janitorial maintenance companies.
We also offer a full office building cleaning service.