How Your Commercial Cleaning Company Helps You Stop Losing Clients To Competitors
Many businesses have the idea that office cleaning services are just an expense.
In reality, this is far from the truth. The right commercial cleaning company enhances brand reputation.
If an office cleaning company is doing its job properly it can add real value to your company’s offering.
When a potential client looks around the marketplace they want to find the best fit for their needs. They look at your product or service and they consider the overall “feeling” they have about your business. This is a very real, but intangible “perceived” value that can make or break a deal.
Perceived value is more of a gut reaction… “how do I feel about this business?”
Feelings take into account more than just your product or service. Things like “did the receptionist smile at me”, “was that a firm handshake”, or “this place is really clean… it looks like these people are really professional” can make or break a client’s confidence in your business.
Avoid The Pain Of Losing A Client Because Of A Dirty Or Smelly Work Space
If your office, building, or even the parking lot is not perfectly clean, clients and potential clients are likely to see you as a lesser quality company. That subconscious feeling can make it easier for a competitor to step in.
A Professional Commercial Cleaning Company Enhances Brand Reputation And Increases Your Perceived Value
People will make a judgment about your professionalism in one quick glance. Shiny floors, a fresh smell, all the lights working, and clean doors and windows are all part of the first overall “assessment” of you and your company.
The right commercial cleaning company can strengthen your reputation and perceived value in tangible terms…deals can be lost or gained by how clean your office looks.
1. Gain Credibility In The Eyes Of Your Client
When your office is spotless and fresh smelling, visitors are left feeling good about their experience. They trust you more because they see that everything is in its place and organized.
When your commercial janitorial service makes sure they dust around the window frames and the top of cubical walls…they are actually increasing the perceived value of your offer.
2. Make A Good Impression On Clients
Every businessperson knows they should look presentable when meeting a client…at least the first time. The same thing applies to your office or building. If your office cleaning is at a high standard, you have created the context for a great first impression.
Your office cleaning company can make sure the areas where you meet clients are spic and span when you have a meeting scheduled.
3. Close More Deals With An Impeccably Clean And Comfortable Work Environment
A clean and comfortable work environment sure makes it easy to concentrate on building rapport and closing deals.
An unclean office building can create stress in the mind of your prospect, while a clean environment can make the client feel at ease.
A good office building cleaning service will make sure the plants are watered, the windows are perfectly clean and there are no stains or spots on the waiting room furniture.
4. Escape From The Stress Of Wondering If Your Facility Will Be Up To Par When Your Client Comes To Your Office
Good office cleaning companies are your partner in presenting your value as a company. When you see a client, you want a distraction-free place where you can communicate your value.
A carelessly placed garbage can in the wrong place can throw off the “balance” of your office space.
When you have an office cleaning company that understands they are your partner in business, you will be able to trust that everything will be spotlessly clean and organized when you meet clients.
That’s one less stress-causing factor you have to deal with and you can stop worrying about how your facility looks and focus on presenting your value.
Discover an easy way to communicate your credibility and distinguish yourself in your market.
Give Evergreen Maintenance a call today! We know the REAL secret for maintaining a positive, healthy environment for your business.
We are a Kelowna commercial cleaning company that can help you stop losing customers to competitors!
Kelowna Janitorial Services – Get Better Results With The Same Budget!